«Earning the trust of society»
The idea that corporations today are responsible not only to their customers and shareholders but also to society as a whole has become one shared throughout the world. The first step to understanding OBP is to keep in mind the phrase, “Corporate Social Responsibility (CSR).”
We define “society” as the environment which embraces us all, including our stakeholders. As a company—and as individuals—we would not survive without the trust of society. In order to enable ourselves to be a provider of value to our customers, the first thing we need to do is to contribute to the development of society as a whole. Our contribution covers all societal constituents such as the good of individual customers and business partners, the improved general welfare of local and international communities, and global environmental protection.
Also, it is imperative that we respect and follow laws and regulations such as the Universal Declaration of Human Rights and International Labour Standards as a member of the global community.
Our services contribute to the realization of a safe, secure, and prosperous society by providing infrastructure which supports various social and economic activities. Delivery of our telecommunication services without interruption, and swift restoration of stable conditions in the event of any abnormality or accident is the starting point in earning public trust.
Furthermore, we are responsible for acknowledging that our business activities are based upon consumption of various resources such as electricity. We thus exert managerial efforts to lower the environmental burden of our business activities as well as proactively contribute to the protection of the global environment.
The utmost contribution we can make to our shareholders, our primary stakeholders, is increase our corporate value. This is achieved by steadily generating profits through providing satisfying services to our customers.
We shall, as a company, strive to earn support and trust from our shareholders and achieve stable growth to accomplish our Mission.
We face a great deal of competition in our dramatically changing business environment. Vigorous as this competition is, we shall employ only fair and sincere means of competition so that we can gain public trust.
Healthy rivalry among capable competitors stimulates the industry and provides a desirable platform for further innovation and growth. We strive to better serve our customers' needs with value-added solutions by enhancing our competitive edge and creativity.
|
